Writers, artists, coaches, and independent professionals deserve websites that reflect who they actually are — not a basic website template with their name on it. These sites are built around each person's voice, aesthetic, and goals, with custom wordmarks, considered typography, and visual concepts that go far beyond surface-level styling.
The result is a collection of distinctly different digital spaces, from a virtual bookshelf for a publishing expert to a sparkle-dusted teenage diary for a YA author. Each one is designed to feel effortless and easy to navigate while giving its owner a presence that stands on its own.
Meredith Fineman
Meredith guides aspiring writers through the publishing landscape as a best-selling author, speaker, and coach. Her website reimagines her digital presence as a personal library where visitors browse a virtual bookshelf on the homepage, selecting volumes that open to reveal different sections of her work. A vertical book serves as navigation, dynamic typing animations reinforce her writing expertise, and a 70s-inspired palette reflects her passion for vintage aesthetics. A professional portfolio that doubles as a metaphor for helping others find their place on the shelf.
Annie Steele
Annie's website translates her aesthetic expertise into a digital space inspired by a beloved French notebook. The interface unfolds on a pristine cream canvas accented with her personal signature bright red. Bordered panels evoke carefully pasted scrapbook cards, travel recommendations read like pages from a well-worn diary, and refined serif typography maintains the vintage stationery feel throughout. An intuitive backend lets Annie continually refresh her content, keeping the site as current as the style confidante behind it.
Susanna Moore
Susanna’s site embodies the gravitas of her career while providing a contemplative space for her words to resonate. A split-screen layout creates a natural framing device for book covers and content, with refined serif typefaces conveying literary tradition. Book titles float across the screen like chapters in an unfolding narrative, positioned against a golden field that gives each work a gallery-like presence. The restraint of the design mirrors both Susanna’s dignified presence and the searing sparseness of her prose.
Sascha Rothchild
Sascha’s website bursts with personality through a design that feels like flipping through your teenage diary. Deep purple and black backgrounds set the stage for electric pink accents and handwritten chalk typography, while content appears in pop-up panels complete with velvet textures and glittering sparkles. The cursor leaves a trail of pixie dust, tilted text boxes and funky framed artwork lean into the kitsch — but there’s still restraint and polish underneath, mirroring Sascha’s writing voice perfectly.
